intelliAd E PWR

Privacy Policy

Privacy Policy

As of August 2018

Responsible

intelliAd Media GmbH
Sendlinger Str. 7
80331 München
T +49 (0)89 – 15 90 490 – 0
F +49 (0)89 – 15 90 490 – 33
E info@intelliad.de

Principles

intelliAd E PWR is a product of intelliAd Media GmbH, Sendlinger Str. 7, 80331 München ( „intelliAd“).

We take the protection of your personal data seriously. To guarantee that you are fully aware of the collection and usage of personal data on our websites, please read the following information carefully.

You can visit our websites without telling us who you are. Personal data (such as your name or your email address) will only be collected if technically necessary, as explained here. We will only collect personal data provided explicitly by you for each purpose, for example through your registration. We will not disclose your personal data to third parties without your express permission. We will only disclose your personal data to state authorities and institutions in accordance with the law or if we are legally obliged to do so.

Personal data that you have provided to us will be kept for the period of time currently stipulated by law and subsequently deleted.

We will protect your personal data from unauthorised access, usage and publication. We will keep your information in a secure, controlled atmosphere, with restricted access and publication. Our employees are bound to secrecy.

Tools used for web analysis and advertising comply with article 6, paragraph 1, letter f, General Data Protection Regulation (GDPR), for the need- based design of websites, and safeguard the justifiable need of those responsible. The same is true of forms which must process data in order to answer customer enquiries. The rights of the claimant are protected by the use of special functions (e.g. automatic anonymisation).

Should we employ third parties to carry out specific tasks or services, they will only have access to your personal data as needed to complete their tasks. These service providers are obliged to process your personal data according to this declaration and the data protection laws. By using this website, you agree that data provided by you will be used for the purposes expressed in this declaration.

Google Tag Manager

This website uses Google Tag Manager. Google Tag Manager is a solution that allows marketed website tags to be managed using an interface. The Tag Manager tool itself (which implements the tags) is a cookie-less domain and does not register personal data. The tool causes other tags to be activated which may, for their part, register data under certain circumstances. Google Tag Manager does not access this information. If recording has been deactivated on domain or cookie level, this setting will remain in place for all tracking tags implemented with Google Tag Manager.

This data declaration supplements the general term and conditions, available under https://www.e-pwr.io/terms-and-conditions/, of intelliAd Media GmbH for the E PWR product.

For information on the subject of data protection, as well as for objections or complaints you can contact our data protection officer Mike Schunke (datenschutz@intelliad.de).

Visiting our website

When you visit our website, your internet browser automatically transfers protocol information to our web server. This includes your browser type and version, date and time of the visit, URL of the referring website and files you open. This data is saved separately from other data you may provide whilst using our services. It is impossible for us to allocate this data to a specific person and it is only used for statistical purposes.

Website services

Personal data is only collected when you provide it whilst doing one of the following.

Registering and login

When registering for and logging into the intelliAd E PWR application, you must tell us your email address, and possibly your name, company and telephone number. Contact data from registration and login is also automatically transferred to the third-party tool Salesforce (https://www.salesforce.com/de/company/privacy).

You can only gain access to your intelliAd E PWR customer account by entering your personal login details. The login for intelliAd E PWR is SSL encrypted and your data, including passwords, is encrypted through secure algorithms (amongst others Bcrypt). Always keep your access information safe and remember to log out.

Salesforce.com, Salesforce Germany GmbH, Erika-Mann-Str. 63, 80636 Munich („Salesforce“), helps us in the administration and approach of users and customers of intelliAd E PWR. The following data is transferred to Salesforce: intelliAd user ID, assigned customer account, email address, intelliAd user name, real name of the user and various other usage data ( for example, number and duration of visits, last visit). In using intelliAd E PWR, you also agree to the transferral, storage and processing of your data by Salesforce You can find more information about data protection at Salesforce under https://www.salesforce.com/company/privacy.

Linking an Amazon account

E PWR provides customers the opportunity to optimise their Amazon campaigns and maintain visibility of their campaigns using a variety of diverse reporting. Linking an Amazon account is required for this purpose. The following data is queried from this account and displayed in intelliAd: name, email address. Displaying this data serves to identify the account both for the customer and the support team so that problem can be resolved quicker should they occur. The account linkage can be cancelled at any time and data associated data will be deleted.

Contact form

We use data provided by you in the contact form, such as first name, surname, company, telephone number or email address in order to communicate with you individually. Please note that data transfer may not be encrypted, and confidential information should therefore not be sent in the contact form.

Newsletter registration

When registering for our newsletter, you must tell us your email address, and possibly your name, company and telephone number. We only use and collect this data to send you the newsletter. The newsletter contains information about our company and our products. You can cancel the newsletter at any time.

Downloading ressourcen

You can request case studies, white papers, speakings and similar products on our website. You may need to provide your name, surname, company, telephone number and email address for this. This data is automatically transferred to Salesforce. When you fill this form in, the selected documents are sent to your email as a PDF, or our team will contact you if you so requested. You agree to receive information about other documents, white papers and product news from intelliAd at your given contact details. You can revoke this agreement at any time via email at info@intelliad.de.

Participating in competitions

If you provide personal data during voluntary participation in a competition organised by intelliAd, this will be used to design and complete the competition. Depending on the competition, this can include your name, email address and, in case of winning, your postal address.

Webinar participation

We regularly organise free webinars using the “GoToWebinar” software. The registration process requires you to give your name, company, job title, email address, postcode and telephone number. This data is only used internally and will not be given to third parties.

Survey participation

We regularly hold surveys, using the „SurveyMonkey“ software. In some surveys, participants may take part in a prize draw after giving their name, company and email address. This data is only used internally and will not be given to third parties. Any survey results will be anonymised before being published.

When receiving information about new intelliAd features through layers within the intelliAd tool, the following information is collected: intelliAd user ID, allocated customer account, email address, intelliAd user name. This data is only used internally and will not be given to third parties.

Chat and Support (Login required)

We use the third-party provider Intercom (https://www.intercom.com/) when establishing contact between intelliAd or intelliAd E PWR and individual users (e.g. through chat, support, when signing up or via our contact form). The data you provide, including name, surname, company, position, telephone number or email address will only be saved and used to contact you. Please note that data transfer may not be encrypted, and confidential information should therefore not be sent in the contact form.

Intercom helps us better understand our services. In particular, we provide Intercom Inc, 55 2nd St, 4th floor, San Francisco, CA 94105, with a limited amount of your information (email address, date of registration) and use them to collect data for analysis when you visit our website or use products on our website. Intercom analyses your use of our website and/or E PWR and follows our interactions, so that we can improve our service for you. We can also use Intercom as a communication medium, either via email or news within our products. As part of our service agreement, Intercom collects publicly available contact and social information about you, such as your email address, sex, company, job title, photos, website URLs, social networks and physical addresses, in order to improve your user experience when using our websites and products. You can find further information about Intercom’s data practices under https://www.intercom.com/terms-and-policies#privacy. Please contact us if you do not wish us to share your data with Intercom.

 Processing imported data (login necessary)

To help us analyse, process and show imported data, we use Microsoft PowerBI, a product of the Microsoft Corporation, One Microsoft Way, Redmond, WA 98052-6399 (“Microsoft”). Primarily, this concerns non- personalised data, imported through marketplace APIs and processed for the user. IntelliAd explicitly points out that it is not responsible for obtaining data usage rights for websites and marketplaces controlled by third parties and will not accept responsibility for such. You can find further information about the data practices of Microsoft PowerBI under https://www.microsoft.com/EN-US/privacystatement/PowerBI/Default.aspx.

User administration and payment processing (login necessary)

 It is possible that user related data can be collected by third-party provider Stripe (http://www.stripe.com/) during user administration and payment processing for E PWR services if the billing is not done manually by intelliAd.  This is necessary in order to guarantee secure membership administration and payment options for intelliAd E PWR customers.

Stripe Inc, 185 Berry Street, Suite 550, San Francisco, CA 94107 („Stripe“) receives the following data: intelliAd user ID, allocated customer account, email address, intelliAd user name, real name of user, various usage data (e.g. date of first visit, length of membership, trial period expiry), as well as personal information required for payment, such as bank and credit card details. By using intelliAd E PWR, you also agree to the transferral, storage and processing of your data by Stripe. You can find more information about data protection at Stripe under https://stripe.com/de/privacy.

Web analysis and advertising

Google Analytics

This website uses Google Analytics, a web analysis service by Google Inc. („Google“). Google Analytics uses so-called „cookies“, text files which are saved on your computer, allowing us to analyse how you use our website, with the aim of evaluating the appeal of our website and how we can improve performance and content. The information created by the cookie about your website usage is usually stored on a Google server in the USA. If an IP anonymisation is active on the website, your IP address will be shortened by Google inside member states of the European Union and others partner states of the European Economic Area. Only in exceptional cases will your full IP address be transferred to a Google server in the USA and then shortened.

Under the authority of the providers of this website, Google will use this information to evaluate your usage of the website, to compile reports about website activity and deliver further services concerning website usage and internet use to the website provider. The IP address submitted to Google Analytics from your browser will not be added to other Google data. You can block the storage of cookies in the settings of your browser, but we advise you that not all functions of the website will be available to you. You can also prevent Google from recording and processing data created by the cookie (including your IP address) concerning your website usage by downloading and installing available browser plug-ins from the link tools.google.com/dlpage/gaoptout. You can find more information about Google Analytics and data protection at https://support.google.com/analytics/answer/6004245?hl=en. Please note that Google Analytics was extended with the code “gat.anonymiyze();) on this website, to guarantee IP masking.

intelliAd

This website uses the Bid Management web analysis service of intelliAd Media GmbH, Sendlinger Str. 7, 80331 Munich. For the needs-based design and optimisation of this website, anonymised user data is collected and aggregated. User profiles are also created from this data using pseudonyms. When using intelliAd tracking, cookies are saved locally. The anonymised user data and profiles may be used by the website provider and other intelliAd customers in order to identify user interests without being able to recognise you as a website user. You have the right to object to the anonymised collection of your user data. Please use the intelliAd Opt-Out function for this.

Sizmek (previously Rocket Fuel)

For retargeting, this website uses technology provided by Rocket Fuel Inc, c/o Privacy, 2000 Seaport Blvd, Pacific Shores Center, Redwood City, CA 94063 USA. To do this, anonymised user data is collected which can be used to readdress users via advertising banners. Find out more about user-based online advertising here: http://www.youronlinechoices.com/uk/. You can adjust your settings regarding user-based online advertising through preference management (opt-out): http://www.youronlinechoices.com/uk/your-ad-choices.

Cookies

„Cookies“ are small files which enable us to save information regarding you, the user, on your PC or a different device while you use intelliAd products. Cookies help us discover, for example, how often someone uses our services and how many users we have. They also help us make our offers as interesting, comfortable and efficient as possible.

In your browser, you can choose to deactivate cookies entirely, deactivate them for certain websites or be informed whenever a cookie is sent. You can also delete cookies from your hard drive at any time. When using this website, it is possible that cookies from third-party providers are also saved on your PC or a different device you are using. You can prevent this by deactivating the acceptance of cookies through third-party providers in your browser.

Deactivating cookies

In the settings of your browser, you can limit the use of so-called third-party cookies. Click on the link for your browser below:

MOZILLA FIREFOX
GOOGLE CHROME
MICROSOFT INTERNET EXPLORER
APPLE SAFARI

You can also use plug-ins to help limit/deactivate the use of cookies: https://www.ghostery.com/de/

Your contact person for all questions concerning data security

If you require further information about data protection and safeguarding at intelliAd, please don’t hesitate to contact our data protection representative, Mr. Michael Schunke:

intelliAd Media GmbH
Mike Schunke
Sendlinger Str. 7
80331 München

T: +49 (0)89 / 15 90 490 – 51
E: datenschutz@intelliad.de

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